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RabbitHawk

The platform

The decision-intelligence backbone for forecasting and optimization

RabbitHawk is enterprise infrastructure, not a dashboard: it senses business context, forecasts with honest ranges, optimizes under real constraints, and turns recommendations into governed, human-approved decisions, all on a single reconciled backbone.

Platform pillars

Probabilistic forecasting

Uncertainty-aware forecasts across demand, revenue and transactions, with full probability distributions and calibrated prediction intervals, not false precision.

Constraint-aware optimization

Optimize to your real goals (margin, service level, cashflow) while respecting budgets, capacity and hard constraints.

Contextual intelligence

Ingest the unstructured signals that move forecasts (supplier emails, events, manager notes) as transparent, auditable priors.

How it works

From fragmentation to alignment in five steps

RabbitHawk integrates with your existing stack and turns planning into a continuous, goal-aligned decision loop.

Structured + unstructured

Connect your data

RabbitHawk connects to your existing ERP, POS and inventory systems via API, then ingests unstructured signals (manager notes, supplier emails, images, market context) that traditional systems can't read. These contextual inputs become priors that learn and refine as new data flows in.

  • NetSuite, Shopify, Lightspeed, SAP integration
  • No data migration required
  • Secure, cloud-native architecture

The system in motion

From intent to tracked outcomes: a continuous loop

Strategy becomes executable targets, targets cascade to every store and SKU, context sharpens the forecast, optimization finds the path, and outcomes feed back in. Watch one decision cycle run end to end.

The RabbitHawk family

Three apps, one connected system

Goals set in 90North flow into RabbitHawk, which forecasts and optimizes the path; The Chronicle then celebrates the milestones and keeps the whole organization aligned. One identity across all three.

Alignment intelligence

90North

Facilitated sessions, human-led or AI-assisted, that surface what teams really think and lock in the goals worth chasing.

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Decision intelligence

RabbitHawk

Connects those goals to live data, forecasts the trajectory with honest ranges, and optimizes the path to hit them.

The platform you’re exploring

Internal communications

The Chronicle

Turns milestones and wins into personalised updates that keep every team engaged and pulling in the same direction.

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The alignment loop

Strategy, execution and results: one closed loop

People set the goals. The system forecasts, optimizes and acts. Outcomes are measured and fed back into strategy, so every cycle is sharper than the last. Human judgement and machine precision, working as one.

Strategy
Execution
Results

Strategy

Human-led

Set business goals

Revenue, margin, service-level targets

Goal translation

AI converts strategy into executable parameters

Execution

System-led

You provide

Data
Context

System runs

Forecast
Optimize
Act

Results

Collaborative

Measure outcomes

Track performance against your goals

Learn & adapt

System improves every cycle

Probabilistic by default

Plan with ranges, not point forecasts

Switch scenarios and watch the quantile bands and KPIs update. Ask a what-if to see the probability of hitting target.

One backbone, many behaviors

Forecasts that add up, everywhere

A single forecasting backbone produces coherent forecasts across organizational, geographical, product, channel and temporal hierarchies. No more reconciling different numbers between teams.

  • Coherent roll-ups: forecasts add up correctly across every hierarchy.
  • Three forecast families: demand (units), revenue (value), transactions.
  • Multi-perspective views: segments, brands, attributes, occasions.

Goals without games

Change the goal, and the system rebalances

Stop optimizing local KPIs that hurt the business elsewhere. RabbitHawk aligns inventory, pricing and workforce decisions to your true enterprise goals, and handles the trade-offs underneath.

Goal-led, not supply-led

Start from the desired outcome and let RabbitHawk compute the optimal path to it.

Aligned, not gamed

Decisions are judged by enterprise outcomes, not departmental metrics. No Goodhart effects.

Reads everything

Structured, unstructured and contextual data in one model: numbers, text, images, signals.

Self-learning loop

Measures outcomes and recalibrates every cycle, so the system gets sharper over time.

Enterprise architecture

An intelligence layer on top of your systems of record

RabbitHawk reads from the systems you already run, computes forecasts and decisions in a governed layer, and writes results back, so it augments your stack instead of competing with it. It is cloud-agnostic and runs as a dedicated, per-customer environment configured to your requirements.

  1. 01

    Systems of record

    ERP, POS, WMS, finance and planning sheets: unchanged and authoritative.

  2. 02

    Integration & ingestion

    Secure connectors and exports bring structured and unstructured signals into RabbitHawk.

  3. 03

    RabbitHawk decision layer

    Context, forecasting, optimization, decision workflow and learning: the engine.

  4. 04

    Planner workspace & governance

    Scenarios, approvals, overrides and audit trails keep humans in control.

  5. 05

    Write-back & action

    Approved recommendations flow back to the systems of record to be executed.

The unstructured signals that move forecasts, and how RabbitHawk reads them.

Contextual intelligence

Discuss an enterprise evaluation

Tell us about your planning environment and the decisions you need to improve, and we’ll show you how the platform would approach them.

Request a decision-intelligence briefing